16 November, 2006

Clarity begins at the top

Earlier this week I took over a job sourcing news stories for a client. Nothing at all fancy and one of those jobs that, once I'm fully tuned into the news flow, will be a straightforward source of modest income.

But I'm not fully tuned in and one of the things I've found is how utterly rubbish many news sites are at remembering to put the publication date on their web pages. In one case it took the best part of 20 minutes to establish that a story was six months old ("tuned it" it would have been five seconds).

Memo to webmasters: everything should be dated. Everything.

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